Google Business Profile Optimization for HVAC Contractors
Your profile decides the Map Pack. Right now it is losing
Your profile decides whether you appear in the Map Pack, and category plus services wording decides more of it than anything on your website. We rebuild the whole profile against the three contractors currently beating you.
- Categories chosen against the top 3 in your grid, not guessed
- Services list rebuilt with one entry per money keyword, usually 25 to 40
- Before and after geo-grid so you can see what moved
- Category audit against the top 3 competitors in the grid
- Services list rebuilt with one entry per money keyword
What we rebuild on the profile
Every line is a deliverable, not a promise. If it is on this list it ships, and if it is not, it is outside the price.
Category audit against the top 3 competitors in the grid
Services list rebuilt with one entry per money keyword (25-40 entries)
Business description
20 geo-tagged job photos with EXIF
Photos and geo-signals
Primary category, service-list wording and proximity decide Map Pack entry more than anything on the website.
See what it costsRebuild the profile that decides your Map Pack position
Five days, fixed price, before and after grid included.
Categories and services list
The clock starts when we have access, not when you pay.
You grant owner access
Owner or manager access to the profile, 20 real job photos and your licence number.
We rebuild it
Categories, services, description, photos with location data, hours, attributes, service areas and seeded Q&A.
You see the grid move
A second geo-grid scan five days later, side by side with the first.
What we need from you
Every item below is part of the fixed price.
- Google Business Profile
- The listing that decides whether a contractor appears in the Map Pack. Its primary category and services list move rankings more than most on-site work.
- Map Pack
- The three local business results Google shows above the organic listings. Three slots, and they carry the majority of calls in home services.
- Geo-grid scan
- A ranking measurement taken at many points across a service area rather than at a single location, because local rank changes with the searcher's position.
What it costs
One price, agreed before we start, written into the service agreement.
One price agreed before we start. The full scope is written into the service agreement, so nothing gets added to the invoice later.
- Category audit against the top 3 competitors in the grid
- Services list rebuilt with one entry per money keyword
- Business description
- 20 geo-tagged job photos with EXIF
- Hours including holiday and emergency
- UTM-tagged website link and booking link
Before you ask
The questions contractors actually ask before buying this, answered straight, including the ones where the answer is no.
We already filled the profile in. Is there anything left to do?
Almost always. The two things that move rankings most are the primary category and the Services list, and most contractors have one generic category and an empty services section.
Will you change our business name to add keywords?
No. That violates Google's guidelines and it is the single fastest way to get suspended. We report competitors who do it, we do not copy them.
Can you get us into the Map Pack for the whole city?
No profile ranks equally across a city, proximity is real. We optimise so you win the ZIPs around your office first, and city pages plus reviews extend the radius from there.
What happens if the profile gets suspended while you work on it?
We handle the reinstatement at no extra cost if the suspension follows an edit we made. We have never had one, because we do not use the tactics that cause them.
Do you post every week after the sprint?
Not in this SKU. The sprint is a one-time rebuild. Ongoing posting, review responses and Q&A are retainer scope.
How soon does it show?
Category and services changes are usually reflected in the grid within 2 to 4 weeks. Photos and Q&A compound more slowly.
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